A big expense with powerful potential, such is the investment into trade shows. Businesses are spending thousands maybe even more to participate and showcase their portfolio. Yet, few reap the monetary results or can quantify the success of their attendance. Is the trade show just a prestigious ‘nice-to-do’? Or should it have it’s own return […]
THE POWER OF HELP
It astounds us over and again how business owners struggle. They try to find all the answers from within, carry the weight of the world on their shoulders for every decision and every team member as well as the financial well-being for the stakeholders and the company. They say it is lonely at the top. […]
THE POWER OF VALUES
The end of the year is near. Every business owner is urged to review the past 12 months and plan for the New Year ahead. But where to begin and what to consider? The typical plan would include financials, markets, products and services, marketing and internal processes and procedures. Depending on your company size, you […]
THE POWER OF COMMUNICATION
Despite a wide array of books and courses on the subject of good communications, people are still struggling to communicate well within their personal and professional lives. With the fiscal year coming to an end, this time of year can prove to be challenging with high expectations and much pressure to close as much business […]
THE POWER OF CARING
In a recent blog, Seth Godin raises a valid customer question:” Why don’t you care as much as I do?” The frustration is clear. Seemingly businesses are too busy keeping up with trends and hypes that they completely forget, what matters the most. To care for their customers with all their might!
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